Palmata
Palmata shows how answer engines describe your brand, which sources they use, and which content changes are worth investigating.
What Palmata does
Palmata researches your business, buyers, and alternatives, then tests questions about their needs and buying decisions. A report brings together the answers, sources, brand comparisons, and recommended actions. Its findings apply to the questions and settings used in that run.
Use the report to inspect a specific answer, investigate missing or inaccurate information, and review simulated page changes. Run it again to compare versions or follow a trend.
The five views
| View | What you can inspect |
|---|---|
| Brand Perception | Mentions, citations, perception, and brand positioning |
| Topics & Prompts | Your standing on each topic and the answers behind it |
| Sources | Cited pages and pages considered without being cited |
| Actions | Recommended changes and their simulated results |
| Strategic Analysis | The main findings, their implications, and supporting evidence |
Open Prompt detail from a topic or action to read the exact question, full answer, and supporting sources.
Where to start
- Getting started explains how to create a report.
- Concepts defines the measurements and signal states used throughout a report.
- Brand Perception gives you the overview. Open a topic, source, or action to investigate a finding.
Filtering narrows the results. Managing reports covers reruns and schedules. Simulations explains how to test a proposed page edit.
Account & Organizations and Billing & Credits cover your team and plan. Connect your AI assistant to work with report data outside the app. The FAQ answers common questions.