About the AI assistant (MCP)
Palmata runs an MCP server, so the same assistants you already use — Claude, Codex, and other clients that support the Model Context Protocol — can read your reports and answer questions about them directly. Instead of opening the app to check where you’re trailing, you can ask your assistant and have it pull the answer from your live audit.
What it’s for
Once connected, your assistant can reach the data behind your reports: the top-line overview, topics, sources, competitors, the playbook, and the strategic brief. You ask in plain language — “which topics am I losing to competitors?”, “summarize the strategic brief for the Acme audit” — and it answers from the actual report rather than guessing.
Access is read-only. The connection lets an assistant look at your reports and organization data; it can’t build, change, or delete anything.
Report history tools
The connection can also explain how a report changed over time:
list_report_versionslists the versions in a report’s rerun chain.compare_report_versionscompares two versions from one report, or compares two different reports using the latest completed run of each. It returns a Markdown table with headline metric changes.get_report_trendsplots three or more completed versions of the same report over time. UsereportIdto use that report’s completed version chain, or pass explicit version IDs from one chain. Useparts: "core"for headline trends and brand perception,parts: "sources"for source movement (optionally narrowed withsourceFilter),parts: "topic"withtopicNamefor prompt trends inside one topic, orparts: "prompt"withtopicNameand the exact prompt text for one prompt’s per-version BDI, signals, and source evidence.
The trends tool is limited to headline trends, prompts, brand perception, and sources. It does not return competitor, strategy, or action views. Prompt-level requests include an explicit unavailable message if the API does not return a matching prompt row, rather than presenting topic-level data as a prompt result.
These tools return their findings directly in the MCP conversation. When the selected reports can be opened in the app, the response also includes a link to the comparison or trends view in Palmata.
Who’s authorizing
You’re authorizing as yourself, so the assistant sees exactly the reports your account can see — no more.
See Connect your tools for setup steps.